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Senior Global Digital Strategist

Title: Senior Digital Strategist

Reports to: Digital Strategy Director

At Saatchi LA we believe in creating ideas that can live anywhere. We

believe that everyone matters. And we believe that when we work as a

team, nothing is impossible.

We strive to bring out the best in each other and in ourselves, and

expect applicants to understand the value of close collaboration. We

also believe that creating transformational work requires initiative, an

entrepreneurial spirit and a bold commitment to achieving measurable

results and business success for the clients we service.

Maybe you are a traditional brand planner looking to influence

branded (non-social) digital platforms, or a digital strategist that loves

data, research and consumer insights. Maybe you are a social

strategist who wants to play a part in the larger digital brand

ecosystem. This job is part brand planner, part digital strategist, part

content strategist - with a sincere love of all things storytelling and

branding.

If you can see yourself playing these roles, then read on!

As a Senior Digital Strategist, you live and breathe all things digital.

You believe that every touchpoint has a goal and you are the master

of crafting the vision and roadmap to get to that goal.

In this role, you will champion creative, content, media, and launch

work on behalf of our clients and lead the strategy from

concept/product story creation, through to development across all

digital (and some physical) touchpoints.

You make everyone around you better. Your peers thrive on your

curiosity and passion to make meaningful brand connections.

Success for this position is measured by the ability to guide a strategic

concept to completion. Your role is to activate the digital strategy on

project briefs, communications plans and engagement + participation

strategies; applying consumer insights, data and knowledge of the

business at the project level to inform and inspire creative partners to

deliver against even the most challenging objectives.

Lastly, your ability to foster strong professional, trust-based

relationships with planners, creatives, experience designers, data

analysts and development and technology leads as well as with the

agency’s clients will be critical to the success of this role.

An ideal candidate is a digital native who has a passion for learning

and always uncovering new opportunities in the digital space and who

has a solid grounding in the world of digital media and technology. A

true collaborator, this role requires someone who has an enterprising

spirit, willing to go above and beyond the expected contribution to a

given project specifically to help ensure the project and everyone

involved achieve success.

Candidate experience should include:

• 6-9 years experience in an agency or startup setting, working

with clients and top brands.

• A solid understanding of the business information (qualitative

and quantitative) used by clients in their day to day activities and

stewardship of the brand.

• A proven understanding of the client’s business, economics,

major customer segments and competitive set.

• Has a knowledgeable, solid understanding of all capabilities

required to execute digital marketing initiatives.

• Expertise in mobile (apps and native web), social and SEO is

key.

• Ability to provide marketing and creative recommendations

based on customer, channel, business and brand insight.

• Well versed in brand storytelling and experience working across

disciplines with traditional marketing and digital teams, especially

data-driven media teams.

• Ability to clearly articulate desired outcomes, ensure project

objectives are met and merchandise past successes through

strategy and recap reports.

• Strong attention to detail and ability to prioritize tasks, multitask

and manage time effectively.

• Proven success managing client requests and flawlessly

implementing feedback with the creative and technology groups

as part of the working-level team.

• Is viewed by creative as a leader, internally and by clients, in

developing impactful creative briefs and displays a solid

understanding of the SSLA digital offering.

• Hungry to make the awesome happen every day.

• A specialization global Olympic and/or global sports-related

digital marketing is a plus.

Roles and Responsibilities include:

• Applying consumer insights, data and knowledge of the business

at the project level.

• Development of strategic briefs, insights presentations, and

occasional trend analyses to support the creative.

• Consulting on creative work from initial idea through to

execution.

• Development and implementation of rollout and touchpoint

strategies for campaign deliverables, including engagement and

participation plans for digital, social, paid and earned ideas.

• Collaboration with XD, visual design, media team leads, creative,

social, technology + development partners to ensure the ideas

are centered on core business goals and campaign objectives.

• Champion creative thinking and ideas across the agency and

client organization.

• Support day-to-day requests from senior-level client

stakeholders.

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